I get asked a lot of questions while working as a bra fitter.
We all know a shop can only stock a limited amount of sized bra compared with
online but I do sometimes question why aren’t certain sizes available in
stores?
The fashion buyers for the lingerie department I work in did
an activity day and out of 20 women, only 2 of them were wearing the correct
bra size. This doesn’t fill me with great confidence with them selecting sizing
ranges, brands, and styles.
So what I have found in this particular department store and
unfortunately a similar case in others, small band sizes are lacking. Ladies
with a 28” and 30” back sizes, the only option is to order products online to
try on at home- absolute pain! It’s surprising the majority of women that I
measure will be a 30” back. This doesn’t mean they are stick thin either; most
women that have been this back size have been averaging a 30FF (seems to be a
popular size). By having a snug fitting band, it mean your bust will be well
supported and stop your breast heading south. The smaller in this case the
better!
However, in this store there are 2 very different body types
that are not catered for. Sizes above a 38G are none existent, but also there
isn’t a single A cup in store. I can’t help but ask the question, these are
perfectly common sizes so why aren’t they being stocked at all? Some women have
very little breast tissue and other have much more- if only we could share! But
how is it a team of lingerie buyers that don’t know their own bra sizes can
justify what to put in store and why have they chosen to rule these sizes out
completely?